The PFS has partnered with ITN Productions Industry News to produce a news-style programme, titled Building Financial Resilience, which explores the importance of financial planning in a pandemic-informed world.
Anchored by Selina Downes from the ITN Productions studio in London, Building Financial Resilience looks at financial planning, protection, insurance, savings and investment opportunities, as well as how to build financial resilience now and for the years ahead.
The pandemic has brought into focus the need for resilience in long-term planning to ride out volatile markets, and the programme features an interview with PFS president, Sarah Lord, and director of policy and policy affairs, Matt Connell, discussing the impact the pandemic has had on personal finances and the importance of having a financial safety net.
The programme also features a film raising awareness of Forces MoneyPlan, a pro bono initiative that provides free financial guidance to Armed Forces personnel and veterans from a fully qualified financial adviser and PFS member.
Building Financial Resilience was launched on 2 November 2021 at the PFS Financial Freedom Conference.
Combining key sector interviews, informative news items and sponsored editorial profiles from leading organisations, filmed in the studio and remotely on location, the programme will form part of an extensive communications campaign featuring PFS members and professional partners.
The full programme can be viewed here: http://www.thepfs.org/buildingfinancialresilience